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Redesign of Halifax letter about account changes

This letter came through the door a couple of days ago. It’s from my bank, telling me they’re changing the features of the account that I pay for: car breakdown cover, mobile phone insurance, that sort of thing.

How it looked before

My first reaction was that there was just so much of it, so I’ve had a quick go at making it look more digestable. Most of what I’ve done is about the design, but I’ve also hacked at the text a bit: it still says the same things, just not as often.

How it looked afterwards

It’s still a work in progress, but take a look and tell me what you think.

If you’d like to find out if I could make your letters easier to understand, send them for a free simplicity review, or get in touch on +44 (0)7590 850 013 or at robert@roberthempsall.co.uk.

There are larger versions of the two pages shown at the top – in case you want to compare the content.


Let′s discuss: leave a comment and see where the conversation goes





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