robert hempsall - information designer » On screen information

Strategy matters – but so does the detail

Robert — Wed, 08 Jun 2011 05:32:47 +0000

My knowledge of Content Strategy is limited: I’ve been to one conference and know a few people involved in the field. I’m using this limited knowledge as my excuse to make a sweeping generalisation. As I see it, Content Strategy is grand-scale website planning based around the content – you know, the stuff people go [...]

Get the important stuff at the beginning

Robert — Sun, 17 Apr 2011 11:23:32 +0000

Before I explain, a question for you: what's the most important piece on information on a bill? (All together now) "How much do I have to pay?".

Why then does my total appear on page 2?

What Wall•E values is valuable to know

Robert — Sun, 16 Jan 2011 23:33:04 +0000

I spent the end of last week at the Content Strategy Applied conference in London, seeing what I could find out about the emerging field of content strategy. I think I found out a lot – but I'm sure time will tell.

How the Halifax have got stripes wrong

Robert — Wed, 29 Dec 2010 18:31:20 +0000

As you can see from the screenshot below, my wife had a busy time getting ready for Christmas (with my card). Looking through the painful list of transactions on the account, I was struck by how wrongly the Halifax have used shaded backgrounds behind some information.

Luxury home rental website

Robert — Wed, 06 Jan 2010 21:12:52 +0000

Project to create screen designs for a website promoting and managing luxury rentals on the south coast.

Vodafone mobile phone price-plans

Robert — Tue, 29 Dec 2009 08:25:02 +0000

Project to redesign Vodafone Ireland's online information about mobile phone price-plans to make it a tool capable of building individual plans and activating them online.